Module 1 - The Grooming Kit
- Employment Options
- Mobile Dog Grooming
- Franchising
- Open a Salon
- Working at Home
- Look like A Dog Groomer
- The Grooming Station
- Hands on Grooming Kit
- Combs
- Shedding Aids
- Brushes
- Scissors
- Clippers
- Blades
- Guard Combs
- Nails and Teeth
- Shampoos, Conditioners and Deodorants
- Haemostat
- A Grooming Table
- A Bathing Area
- A Drying Area or Drying Equipment
- First Aid Kit
- Practical Assignment
- Revision Questions
- Blade Chart
- Equipment Tick List
- References and Further Reading
Module 2 - Canine Care and First Aid
- Are Dogs Actually Wolves?
- How did the Dog Become Man’s Best Friend?
- Natural Selection
- Artificial Selection
- Essential Breed Knowledge
- What do the Group Names Mean?
- The Hound Group
- The Gundog Group
- The Pastoral/Herding/Working Group
- The Toy Group
- Utility
- The Terrier Group
- How will Knowing Dog Groups Help You?
- Nature & Nurture = A Whole Dog Behaviour
- Dog Training
- The Alpha Theory
- Positive Dog Training
- Dog Training on the Grooming Table
- Canine Communication
- Calming Signals
- Signs of Canine Stress
- Canine Aggression
- Dealing with an Aggressive or Fearful Dog
- Positive Handling
- Essential Observation – Canine Body Language
- Dog Behaviour and Further Learning
- A Dog Bite – What Should You Do?
- Canine First Aid
- Collapse
- DR’S ABC
- Heat stroke
- Fitting
- Burns or Scalds
- Minor Cuts and Wounds
- Clipper or Brush Burn
- Heating and Cooling
- Dogs in Transit
- The Five Freedoms
- Practical Assignment
- References and Further Reading
Module 3 - Anatomy, Illness, Disease and Skin Disorders
- Canine Anatomy
- The Canine Skeleton
- Canine Muscle Structure
- External Parasites
- Fleas
- Ticks
- Mites and Mange
- Ringworm
- Zoonosis
- Internal Parasites
- Roundworms
- Tapeworms
- Lung/Heartworm
- Flies
- The Canine Immune System
- Disease Awareness
- Bacterial Infection
- Viral Infection
- Canine Disease Chart
- Vaccination
- Skin Disorders
- Pigmentation
- Dermatitis
- Hot spots
- Allergies
- Lumps
- Fungal Infections
- Anal Itching
- Practical Assignment
- References and Further Reading
Module 4 - Grooming in Practice
- Essential Health Check
- A Visual Assessment
- Check for Pain
- Skin Inspection
- Coat Condition
- Eyes
- Ears
- A Healthy Nose
- Teeth
- Paws
- Nails
- Dew Claws
- Anus & Genital areas
- Tail
- Weight
- Health Assessment Conclusion
- Preparation for Bathing
- Corded
- Double
- Silky
- Smooth
- Wire
- Wool
- Into the Bath
- Head Shapes Matter!
- Grooming Pre-work
- Ear Cleansing
- Ear Plucking
- Nail Clipping
- Nail Tipping
- Teeth Cleaning
- Pad Trimming
- Practical Assignment
- Health Assessment Chart
- References & Further Reading
Module 5 - Genetic Understanding and Grooming Skills
- Genetic Strength
- Genetic Weakness
- Canine DNA
- Genetic Influence
- Eye Disorders
- Skin Problems
- Breathing Problems
- Heart Conditions
- Arthritis inclusive of hip and elbow dysplasia
- Establish a Grooming Style
- Owner Expectations and Needs
- Coat Quality
- Coat Type and Behaviour
- Age and Health of Dog
- Owner plans
- Time of Year
- Style with the Eye
- Mixed Breed Dogs
- Drying the Coat
- Blasting the Coat
- Cabinet Drying
- Stretch Drying
- Silk Coat
- Fluff Drying
- Smooth Drying
- Natural and Towel Drying
- Prepare for Scissoring
- Scissor Necessities
- Scissor Fitness
- Clipper Fitness
- Practical Assignment
- References & Further Reading
Module 6 - Starting to Style
- Observe like a Groomer
- Head Shapes
- The Spherical Head
- Eyebrows and Beards
- The Egg Shape
- The Topknot
- The Ears
- Body Shapes
- Long Legged Terrier
- Short Legged Terrier
- The Spaniel Trim
- Practical Styling
- Scissoring
- Fluff Dried Dogs
- Stretch Dried Dogs
- Feathering
- The Tail
- Scissors and Safety
- Clipping
- Undercarriage clip
- Ear Clipping
- When to Clip
- Dogs with specific needs
- The Puppy Groom
- Older and Sick Dogs
- Hand Stripping
- Plucking
- Blade Stripping
- Blades
- Chalk and Stones
- Finger Care
- Stripping in Stages
- Carding
- Rolling the Coat
- Practical Assignment
- References & Further Reading
Module 7 - Poodles and Curly Coats
- The Poodle
- The Poodle Coat
- The Corded Coat
- The Show Poodle
- The Poodle Puppy
- Health Check and Pre-Work
- Preparing the Coat
- Creating the Style
- Equipment
- Muzzle and Throat
- Poodle Facial Hair
- Head
- Ears
- Body
- Legs
- Feet
- Blending
- The Tail
- The Full Body Clip
- Elaborate Styling
- Poodle Cross Breeds
- The Bichon Frise
- Shaping the Spherical Head
- Practical Assignment
- References and Further Reading
Module 8 - Terrier Grooming
- Terrier Grooming in a Nutshell
- Simple Styling
- Short Haired Terriers
- Terrier Crosses
- Airedale
- Australian
- Silky Australian
- Bedlington
- Border
- Cairn
- Dandie Dinmont
- Irish
- Kerry Blue
- Norfolk and Norwich
- Parsons Russell
- Scottish
- Soft-coated Wheaten
- West Highland
- Yorkshire
- Schnauzer
- Practical Assignment
- References and Further Reading
Module 9 - Dog Styling Portfolio
- Drop Coats and Gundogs
- Toy Breeds
- Drop Coat Breeds
- Creating a Drop Coat Style
- Havanese and Maltese
- Natural Coat Toy Breeds
- Japanese Chin
- Papillion
- Pomeranian
- Chihuahua
- Gundogs
- Retrievers
- Medium to Long Haired Retrievers
- Setters
- Styling the Setter
- Spaniels
- Close clipping
- The Cocker Show Trim
- Curly Spaniels
- Short Haired Breeds
- Wirehaired Breeds
- Snow Breeds and Spitz
- Long and Thick Coats
- Herding Breeds
- Hound Grooming
- Taking the Plunge
- Practical Assignment
- References and Further Reading
Module 10 - Focus on Customer Skills
- What is a Customer?
- What is Professionalism?
- Telephone Skills
- Return Every Call
- Contact to Conversion
- The Art of Communication
- Communication ABC
- Active Listening
- Practical Active Listening
- Stop Talking
- Listen with the Eyes
- Tone of Voice
- Be Involved Not Overwhelming
- Careful Questioning
- Body Language Awareness
- Open Body Language
- Closed Body Language
- Careful Questioning
- The Canine and Human Relationship
- Honesty and Integrity
- Knowledge Creates Confidence
- Creating a Customer Base
- Be Approachable and Available
- Consistency
- Reward Customer Loyalty
- A Loyalty Scheme
- Appeal to Ethics
- Difficult Customers
- Listen
- Recognise Personality Type
- Develop Assertiveness
- Putting Problems Right
- Practical Assignment
- References and Further Reading
Module 11 - Setting up Your Business
- Mobile Dog Grooming
- Pros and Cons
- Checklist
- The Mobile Salon
- Pros and Cons
- Checklist
- Franchising
- Grooming at Home
- Pros and Cons
- Checklist
- The Grooming Salon
- Pros and Cons
- Checklist
- General Business Records
- Customer details
- Customer Contract
- Appointment Cards
- A Business Diary
- Professional Software Packages
- Data Protection
- Finances
- Setting Prices
- Taking Payment
- Business Accounting
- Start-up Finance
- Health and Safety at Work
- Insurance
- Standard Operational Procedures
- Customer Experience
- Practical Assignment
- References and Further Reading
Module 12 - Marketing and Business Growth
- Grooming Grass Roots
- A Name
- Service Definition
- A Business Plan
- Income Projection Statement
- Market Research
- What Do People Want?
- Get Started with Surveys
- Online marketing
- Social Media
- A Business Website
- Blogging
- General Marketing
- Marketing Materials
- ‘Drop off’ Marketing
- Service Related Marketing
- Free Health Check
- Diet Club
- A Waiting Area
- Get in the Press
- Specialise
- Target Marketing
- Offer Demonstrations
- General Networking
- Professional Development
- Practical Assignment
- References and Further Reading
