Shirley George Frazier is one of the world’s leading authorities on the gift basket industry. In business since 1990, Shirley is the founder of GiftBasketBusiness.com and the author of the industry’s best-selling books, How to Start a Home-Based Gift Basket Business and The Gift Basket Design Book. Shirley’s mission is to provide business and marketing support to home-based entrepreneurs, specialty store owners, and related professionals worldwide through in-person training, live seminar conferences, and articles written for consumer and business publications. Her clients include Macy's, Barnes & Noble, Total Wine, and Hallmark stores.