- Delivery Method Online
- Professional Certificate
- 24hrs Suggested Study Time
- 8 Weeks Access
- Tutor Support
- Mobile and Tablet Friendly
- 5356 Students
Online Business Marketing
What's it all about?
Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll learn how search engine optimisation (SEO) works and how to track your site's performance using Web analytics. You'll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your Web site. Finally, you'll learn how to keep your visitors coming back again and again!
Throughout the course, you'll learn to think strategically about marketing your website, products, and services using Internet technologies. You'll explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy. Before you know it, you'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.
Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.
New sessions of each course start monthly and last for six weeks. You’ll gain access to two lessons a week (for a total of 12 lessons) helping you pace your learning. There are no set times for you to study, you can log in and out at any time and complete the course at your own pace. Your expert tutor will guide and facilitate your course, answering any questions you have and providing guidance and feedback. You’ll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate.
Session start dates are listed below. Has the start date already passed? Don’t worry, you can join a class up to 2 weeks after the start date!
- 13 November
- 11 December
- 15 January
- 12 February
Who's the instructor?
- Lesson 1- Businesses on the Web
- Lesson 2- Web Presence
- Lesson 3- Domain Names and Search Engines
- Lesson 4- Web Site Optimization
- Lesson 5- The Internet’s Impact on the Marketing Mix (4 P's)
- Lesson 6- Web Analytics
- Lesson 7- Online Advertising
- Lesson 8- E-mail Marketing
- Lesson 9- Creating Site Stickiness Through Content
- Lesson 10- Creating Site Stickiness Through Community
- Lesson 11- Creating Site Stickiness Through Commerce
- Lesson 12- Completing Your Internet Marketing Plan
What do others think?
The Learning Environment
From the moment that you enrol in Online Business Marketing you will become an integral part of our learning community. You will experience the perks of classroom studies such as chatting by the water cooler or sharing your opinion on a specific task, all in your own home.
Tutor support during your learning is flawless, friendly and encouraging. You will learn from your professional tutor who is not only knowledgeable and highly skilled but is a passionate industry expert. Our ethos is that if you succeed, we succeed. As with any studies, learning can be intense, yet you will soon realise that your hard work and commitment will be both personally and professionally rewarding.
Ready to get started?Enrol Now
Why Choose Vibe Learning?
Learn Your Way
We understand that everyone works at their own pace and no two students are the same. That's why when you study with Vibe Learning we provide you with all the study guidelines, tools and support you need but leave you to set the pace. You are free to complete your assessments when and where you want.
We don't break the bank
With Vibe Learning we believe that education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry. Investing in your future is a smart choice and doesn’t have to break the bank. Whether you choose our money saving upfront prices or flexible payment plans, studying is accessible to you.
You'll get the personal attention you deserve
We are real people, providing real support every step of the way. When you study with Vibe Learning, you'll benefit from learning from professional, knowledgeable and most of all passionate industry experts.
Reap the rewards sooner rather than later
We offer a range of options from short 6 week courses through to extensive 12 month courses. Whatever your personal or professional goals, studying online with Vibe Learning provides a rewarding life changing experience which is well within your reach.
Learn real life skills
We don’t profess to know everything about every industry. That's why, when we write a course we work with industry experts who do know everything! Before delivering a course we make sure that the following boxes have big green ticks in them;
- The course is industry Current
- The course is Relevant to our students
- The course is Engaging and delivers outcomes