Online Business Marketing

Now Only

$389

AUD

35% off

$599 AUD

Quick Facts

Delivery Method Online
Professional Certificate
24hrs Suggested Study Time
3 Months Access
Tutor Support
Study On Any Device
5356 Students

Develop an Internet marketing plan for your business that incorporates SEO, advertising, email, social media, and more.

Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll learn how search engine optimisation (SEO) works and how to track your site's performance using Web analytics. You'll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your Web site. Finally, you'll learn how to keep your visitors coming back again and again!

Throughout the course, you'll learn to think strategically about marketing your website, products, and services using Internet technologies. You'll explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy. Before you know it, you'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

With millions of pages already on the Web and more posted online every day, getting your Web site noticed isn’t easy. When students ask me what they can do to increase traffic to their sites, I encourage them to learn all they can about Internet marketing. In this lesson, you’ll receive a brief introduction to the Internet, learn the difference between e-commerce and e-business, and explore different types of business sites on the Web.

The terms "Web site" and "Web presence" can be used interchangeably, but there's a subtle difference. In this lesson, you’ll learn how to establish a Web presence. In order to do that, you’ll need to understand your goals and your customers’ needs and interests, accurately identify your target audience, and establish a market position that makes you stand out from the crowd. We'll go over how to do all of that in this lesson.

In today's lesson, you’ll discover the importance of selecting the right domain name for your site. You’ll also find out how search engines work. And you’ll understand how you can use what you learn to drive visitors to your Web site.

High-quality content will keep visitors at your site longer and encourage them to return more often. In this lesson, you’ll learn the importance of helpful, informative, educational, entertaining, or useful content. You’ll also discover how search engines use the following factors to determine ranking in response to a query—text viewable on the screen, code not viewable on the screen, and external factors.

In this lesson, you’ll discover the elements that make up "The Marketing Mix"—the four Ps. You’ll learn how the elements of product, price, place, and promotion relate to each other and to your target audience.

Today, you’ll learn how to develop a message that will cause the members of your target audience to take the action you want. And you’ll become acquainted with online strategies you can use to advertise your Web site, products, and services.

Today you'll learn how to develop ads that inspire your target audience to take the action you want. And you'll understand how to advertise your web site using search engine (PPC) advertising, banner advertising, and more.

In spite of the growing number of junk e-mail messages filling in-boxes, e-mail is a thriving medium. So it’s important to understand how you can use e-mail marketing to keep current customers and acquire new ones. In today's lesson, we’ll examine ways that you can use e-mail to promote your business.

If you want visitors to spend more than 30 seconds at your Web site, you'll need to make it interesting, entertaining, and informative. The factor that causes visitors to spend more time at your site is called "stickiness." In this lesson, you’ll learn the advantages of building a sticky site. You’ll also learn how to use content to make your Web site sticky.

In the previous lesson, you learned to build site stickiness through the use of content. In this lesson, you’ll learn to build site stickiness through community. You’ll also become acquainted with synchronous and asynchronous tools you can use to develop a community experience for your visitors.

The last element you can use to build site stickiness is commerce—in this case, e-commerce. You’ll learn how to use commerce to keep visitors at your site longer and return more often. In this lesson, you’ll become acquainted with technology you can use to create an online store, including online catalogs, shopping cart software, and online payment systems.

In our final lesson, you’ll have the opportunity to pull together all of the information you gathered during this course to complete an Internet marketing plan. To help you do this, I’ll provide you with an Internet marketing plan checklist and samples of the following documents: Internet marketing plan outline, a calendar, and a budget spreadsheet. You'll want to use this opportunity to complete an Internet marketing plan that you can use to promote your business.

Lisa Adams

Lisa Adams is an accomplished writer and editor specialising in business, marketing, and creative writing. Known for her exceptional command of the English language, grammatical precision, and unflinching dedication to excellence, Lisa has won num... Read more

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Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

What people are saying about our courses

Great class! I enjoyed it immensely! It was well structured and offered everything you need to start your own business on the internet. I don't think I could have found a better course anywhere else. Thanks!

Verified Student

I enjoyed the class materials and discussion areas. I found the information very helpful to my work responsibilities.

Verified Student

I enjoyed the course a lot since I was just putting together a web site for my company and found it really helpful by explaining the process and options. The course should be marketed to Chambers of Commerce as a good resource for their members.

Verified Student

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The Learning Environment

From the moment that you enrol in the Online Business Marketing you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Still looking?

Check out the following courses related to Online Business Marketing:

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Online Business Marketing

$599

$389AUD

Save 35%

PC Troubleshooting Fundamentals

Now Only

$389

AUD

35% off

$599 AUD

Quick Facts

Delivery Method Online
Professional Certificate
24hrs Suggested Study Time
3 Months Access
Tutor Support
Study On Any Device
18710 Students

Learn to decipher and solve almost any problem with your PC.

Don't spend your hard-earned cash on expensive PC repairs! The vast majority of the problems people experience with their computers are completely avoidable, and most can be solved with nothing more than a few minutes of your time. PC Troubleshooting Fundamentals takes you step by step through the typical hardware and operating system problems encountered by technicians, teaching troubleshooting techniques to decipher any problem, and giving you the skills you need to solve them. Once you've mastered the basics, the course launches into some of the more advanced and nasty problems that crop up in the PC, teaching you how to diagnose and fix those problems as well! Finally, PC Troubleshooting Fundamentals shows you how to maintain and optimise a Windows PC. So what are you waiting for? Let's troubleshoot - and fix - some PCs!

Lesson 1 starts you on the path to troubleshooting PCs like a pro. You’ll first look at input devices, or how you tell the computer to do stuff. In the second part of the lesson, you’ll explore the pieces that do the work inside the computer. The final section describes the output devices, where the computer communicates to you.

<p>This lesson will take you through the troubleshooting process. It’s not a guide to solving specific computer problems, but the steps explained here will enable you to tackle any<i> </i>computer problems you might encounter. The three main steps are identifying the problem, testing solutions, and completing the process.</p>

Lesson 3 introduces you to some of the basic components and tools of an operating system. First, you’ll find out about the primary functions of operating systems. You’ll then explore the major parts of Microsoft Windows, including the Desktop and Windows Explorer. You’ll finish the lesson by learning about the most important troubleshooting tools for fixing operating systems.

Lesson 4 leads you through the basic steps of troubleshooting an operating system, including startup, video, sound, and application errors. You’ll look at tools like Safe Mode and the System Configuration utility and learn about driver rollback. You’ll end the lesson by learning how to troubleshoot audio/visual errors.

How would you like to prevent system problems instead of rushing to fix them? In this lesson, you’ll master the three most important types of preventive maintenance: backing up data that’s on a hard drive, updating or upgrading the operating system, and using Windows utilities that help you monitor and maintain the OS.

Lesson 6 covers the basics of networking. First, you’ll find out how networks work and what the necessary components are for a wired network. Next, you’ll discover wireless networks and everything that separates them from their wired-network brethren. Finally, you’ll learn about the biggest network of them all, the Internet.

Lesson 7 covers the steps to take when trying to fix your network or Internet connections. You’ll learn how to troubleshoot wired and wireless networks, share files, and fix a dial-up or broadband Internet connection.

Keep your computer safe from Internet-based attacks, including viruses and spyware! You’ll discover the many types of malicious software that can infect your computer, and I’ll walk you through the five-step process of recovering from a virus infection. You’ll also read about safe browsing and safe email use, and you’ll find out how to configure a firewall to help defend your PC.

All PC techs needs to get their hands dirty eventually, which means diving inside the case and checking things out from the inside. In this lesson, I’ll teach you about the power of different PC parts, including what to look for when shopping for new parts. I’ll also guide you in the safe and proper handling of components.

Replacing hardware components can dramatically improve your PC's performance. For instance, RAM can speed up your computer, a second hard drive increases your data storage capacity, and expansion cards can add features and ports to your computer. In this lesson, you'll learn to handle RAM, hard drives, and expansion cards.

Dirt happens! You can't make your PC last forever, but you can make it last longer and run better by keeping it clean. Get out your canned air and your distilled water (but not your pencil erasers or your household vacuum cleaner), and I'll show you safe and effective ways to check, clean, and maintain the inside and outside of your computer. We'll also talk about how to donate an old computer, and I'll explain how to throw away a computer without losing data or harming the environment.

You've come a long way since the beginning of this course. Before you complete your PC troubleshooting training, I'll remind you about the computing process and about troubleshooting theory. Combined with your new knowledge of PC hardware, software, and networking, you can use these tools to fix all sorts of problems. I'll also discuss your future as a PC troubleshooter, including the certifications and careers available to anyone with the right skills.

Scott Jernigan

With a Master of Arts degree in Medieval History, Scott Jernigan feels as much at home in the musty archives of London as he does in the warm glow of a computer monitor. Scott teaches A+ Certification and PC hardware classes around the country, in... Read more

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Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

What people are saying about our courses

Enjoyed the course. The instructor made the technical nature of the course easy to understand.

Verified Student

I enjoyed the course. It removes a lot of the mystery and fear associated with the CPU box and all of the magic inside. A good confidence builder and that was what I was after in this course.

Verified Student

I have learned so much from this course and have already put a lot of the information to work in repairing my computers. I would recommend this course to anyone who is interested in saving money and being useful themselves and who loves knowledge. Thank you for a course well put together.

Verified Student

See More Reviews

The Learning Environment

From the moment that you enrol in the PC Troubleshooting Fundamentals you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now